Event Targeting
Want to learn more about this specialized technology?
Let’s schedule a quick Zoom meeting at your convenience. We will go over your business objectives and answer any questions you may have. It’s Free!
What is GeoFencing
Geofencing is a powerful marketing tool that involves creating a digital boundary around a physical location. This enables businesses to build a targeted audience of individuals who enter the “geo-fence” based on their habits and behaviors.
How Can Geofencing Marketing Help Your Business?
Event Targeting
Event targeting is a marketing strategy that involves capturing the cell phone data of people attending an event and using it to serve them targeted display ads. This approach can quickly build real-time, targeted audiences and is particularly effective for events like sporting events, concerts, trade shows, and cultural events.
In order to implement event targeting, a virtual Geo-fence is created around the event location during a scheduled day and time frame. When mobile users enter the Geo-fenced zone during the specified time frame, they become part of a custom audience that can be targeted later with mobile ads. The audience can be built, molded, and optimized according to campaign goals, and advertisers can achieve granularity down to the quarter-hour level.
Event targeting offers several benefits, including leveraging the ad space in the hands of people attending the event, a cost-effective approach, the ability to get around exclusivity agreements, and the ability to serve multiple locations at once. Additionally, the targeted display ads can continue to reach the event attendees up to 30 days after the event, providing frequency and reach for a successful advertising campaign.
In addition, with event targeting, you can track the effectiveness of your campaign in real-time. Our platform provides detailed analytics and reporting to help you understand your campaign’s performance and make adjustments as needed.
Overall, event targeting is highly effective and cost-efficient in reaching a targeted audience. With the ability to serve multiple locations at once and track the effectiveness of your campaign, event targeting can be a valuable addition to any advertising strategy.
Event targeting involves collecting mobile phone data from individuals who attend an event, which is then utilized to deliver targeted display advertisements to the audience.
Attending an event
You can create, shape, and optimize audiences according to your campaign objectives with event targeting. The possibilities are endless, and the only restriction is your creativity.
Event targeting works
by collecting mobile phone data from individuals attending an event using various methods such as geo-fencing, Wi-Fi tracking, and Bluetooth beacons. This data is then utilized to create a target audience for advertising purposes. The audience is served with display ads based on their behavior, interests, and demographics. By analyzing the data collected from the event, advertisers can gain insights into the audience’s preferences and behaviors, enabling them to create more effective and personalized campaigns.
Brand Loyalty
With our robust viewer experience and content performance data, you’ll make intelligent marketing decisions based on insightful analytics capabilities. And with our expert services.
Campaign Optimization:
We constantly optimizes your advertising campaign using artificial intelligence to define your target audience.
Relevance
We create ads that are entirely relevant to your audience and instrumental in the success of a targeted display campaign.
Global Reach:
can help you reach a global audience by making your advertising design more accurate, precise, and transparent.
Enhance Viewer Engagement
Our solutions offer a sure-shot way to increase conversion rates and save resources on redundant advertising strategies.
Eye-Catching Ads
Our dynamic advertising solutions capture your target audience’s attention, presenting the exact product they are looking for.
Events such as sporting events, conferences, conventions, trade shows, concerts, music festivals, fairs, cultural events, parades, and more provide excellent opportunities to capture a relevant audience interested in your product or service. Since most attendees carry their mobile phones with them, advertisers can capture their presence at the event and market to them for up to 30 days after the event. This allows advertisers to stay top-of-mind with their target audience and maximize the impact of their advertising campaigns.
Virtual geo-fence
During a specified day and time frame, a virtual geo-fence is established around the event location. When a mobile user enters the geo-fenced area, they become part of a customized audience that can be targeted later with mobile ads. Moreover, this audience is portable and reusable for future campaigns.
Elevate Your Ad Campaigns
With GeoFencing Advertising, our team of experienced experts at GeoZoned.com explores the various dimensions of advertising, which can take your ad campaigns beyond conventional approaches. With Geofencing advertising, we revolutionize the digital content landscape by reaching a broad range of targeted audiences. Our approach focuses on a cost-efficient and effective targeted audience rather than a random process.
Increase Traffic
With Targeted and Customized Ads Adaptable to different marketing strategies, ads can help you find the right audience and yield a higher ROI. Our campaign strategies are designed to maximize your ad campaign’s potential by delivering customized, targeted ads.
Ad Spend Optimization:
Geozoned.com is committed to helping you make the most of your ad spend and investing in tools and strategies that deliver results. Implementing Categorical Advertising in your ad design can help you see the results for yourself.
Engaging and Interactive experiences.
Our team of experts will provide you with immersive experiences that captivate viewers and drive more views, conversions, and engagements. With the help of our platform, Get GeoFencing, you can easily create personalized and interactive video experiences in a matter of minutes.
Why Choose GeoZoned.com Advertising Solutions?
At GeoZoned.com, we excel at advertising because we can identify your business’s target geographic and demographic audience. By targeting your ideal audience, we increase your ad’s effectiveness and chances of attracting customers.
We Enhance Your Brand’s Story
Our Advertising expertise can help narrate your brand’s story, adding value to your business.
You Have Control Over Your Advertising
With GeoZoned.com, you can choose the programmatic advertising inventory by location, musical preference, age, gender, or any third-party data. You have control over your advertising strategy, and we help you execute it with precision.
A Balance of Targeting and Technology
GeoZoned.com’s advertising solutions balance targeting and technology, ensuring you reach the right audience at the right time. We integrate your campaigns seamlessly with your overall digital marketing strategy for maximum impact.
Relevant Advertising for Maximum Reach
At GeoZoned.com, we strive to help brands deliver relevant ads to their targeted users. Our mission is to help you reach your target audience and grow your business with the power of Geofencing Advertising.
Stay Ahead of Your Competitors
The digital landscape is evolving, and Geofencing advertising is crucial for staying ahead of your competitors. At GeoZoned.com, we provide a unique platform to harness the power of this technology, enabling you to gain maximum leads and brand awareness for your business.
Scalable Results with Advanced Advertising
Our advanced Advertising solutions help you create smart ad campaigns that reach your target users with scalable results. We can boost your ad performance based on device type, location,